Tweet So. I read this blog post. It made me remember what I sometimes forget. People are idiots. Or moreover, some people are idiots. This guy, or girl, seems to have lost what that is the reasonable digital equivalent of Newtons second principle – namely relevance. Relevance is the air that we all breath, the [...]

Tweet If you are going to add a Facebook Like button to your WordPress blog, or any other site for that sake, the method is pretty darn simple. I would recommend you follow the following few steps. 1. Get the Facebook Like button code The site you should visit to get the Like button on [...]

This blog post is about Facebook Edge rank changes and their effect on the traffic and likes you get to your Facebook page.

Tweet When Facebook made the Timeline available for brands earlier last week, my head went into YEY-mode. Finally we could utilize graphics to drive engagement and not only words. The timeline made available a workflow, rather than just posting. As a marketeer you could build engaging campaigns where the user got several chances to opt-in. [...]

Tweet Facebook Timeline for pages is more than just a simple redesign. It is a new way of communicating on Facebook. Thus I find it important to write a few words on what you need to think about when planning what to put on your page. This blog post will cover the main design elements [...]

Tweet Facebook Timeline and Open Graph was released on F8 this week. The return of Timeline is a nice and well anticipated one. Back in 2007 there was a similar function to timeline where you could see a persons activity and information placed on a timeline. This was nice as you could show your previous relationships, [...]

Tweet Traditionally, there has been something magic with a coupon. Just like a wink of an eye, it communicates a two way relationship between buyer and seller that “hell yeah, we’re loyal to each other“. It is in some way romantic exchange between John and prostitute, when the pimp isn’t looking. “Oh, wait, I have [...]

Tweet Facebook just hired Mark D’Arcy to work on creative advertising solutions for partners. Boy is he needed. This is my open letter to him and what I wish Facebook would do the coming years, starting with today. I know it might be a lot to ask of a person who has just started at [...]

Tweet Facebook Deals were introduced just a few months ago and is yet to be rolled out in many countries. There aren’t any real cases to be spoken of, but the potential of connecting the online to the offline makes Deals important enough to not look away from. This article will discuss some of this [...]

Tweet You might be one of those companies with inexhaustible marketing funds, but most of you aren’t. This probably do mean that you are looking for ways to get your word on the tip of tongues without having to spend a fortune on it. This post helps you with a few techniques on how to [...]