Search Engine Marketing
12 Hours of Matt Cutts can Make you see stuff
By Jesper Astrom at 7 February, 2010, 8:15 pm
Ok, I’ll have to break e-mail week for this… I like watching clips on YouTube. A couple of weeks ago I spent watching 12 hours of video from the Google Webmaster Help channel. Yes, that means all of it. (yes… I am sick…)
I truly feel like I am onto something, but before I draw any conclusions I probably must watch the videos one more time. NOT… But, since I take pride out of making fun of people who think Google and Matt Cutts are up to no good, I decided to find my own three conspiracy themes to discuss for the coming week, perhaps they will give you the “secret insight” on how to rank on top of Google’s search results?? :S :
Read More >>6 Thoughts on Google search challenges for 2010
By Jesper Astrom at 2 January, 2010, 2:51 pm
There is a lot of talk about search engines and spam. Matt Cutts works his butt off trying to rid the SERPs of manipulation. On my end of the spectra, I am quite concerned. Not about the manipulation, but I am concerned of the measures being taken against it. Why do I say this? Well, basically the problem lies within links and the value that Google gives them.
Read More >>Google Local Business Centre for Google Maps
By Jesper Astrom at 23 December, 2009, 12:26 pm
Found this video on YouTube, and I though I should share it as it is an important piece of the puzzle when taking control of your own brand online. As people are searching through many different means, this is perhaps the best way to make an instant impact on the search rankings.
Read More >>To Land a Jumbo Jet in a Gigantic bowl of Popcorn
By Jesper Astrom at 30 November, 2009, 2:09 pm
On the 1st of December, in Paris, H&M and their collaboration with Sonia Rykiel are hitting the switches on a Fashion event so extraordinary that I have been itching for the day so long.
Read More >>



