SEO 101
Every Link comes with a Person(-a)
By Jesper Astrom at 2 December, 2009, 10:10 am
Blog post about LSI and Co-Citation and how it is related to the way we as people judge each other in society. There are many similarities with judgmental preferences in off line life.
Read More >>Where to put the keywords
By Jesper Astrom at 10 September, 2009, 11:22 am
SEO 101 guide explaining where to put the keywords for a particular page.
Read More >>SEO Link values According to Gollum
By Jesper Astrom at 11 June, 2009, 11:06 pm
There is allways a huge discussion in the search engine optimization community about link values. However, only a few people come out and say that they are actively building links to rank better in the SERPs. Even fewer people say that they buy links.
Read More >>Extending keywords
By Jesper Astrom at 31 January, 2009, 2:37 pm
Extending keywords is a practice where you extend the concept of viewing your keyword as a theme. As it is meant to define your page, you should really try to include whatever words can complete your theme. If your main keyword or theme for the page is car insurance for example, you should think of [...]
Read More >>Keywords
By Jesper Astrom at 31 January, 2009, 2:04 pm
What is a keyword?
It is debatable whether or not a keyword is one word or if it is a theme. What we know is that a keyword defines the content of a page. There is a misconception that you can have several keywords on one page. Each page should be optimized around its own keyword. [...]
