Black Hat SEO and how to do it
October 11, 2011

There is this thing referred to as Black Hat SEO. The definition is always debated amongst search engine experts. In Wikipedia they define it as the deliberate manipulation of search engine indexes. If that was the case, then all SEO’s and companies wanting to advance in the search engines, would be black hat SEO employers.

I define Black Hat SEO as activities where you automatically steal, hack, generate filthy, link drowning content to support your greedy ambitions in the search engine result pages. Practices such as content scraping, cloaking, comment spamming, database mining, pingcrawl, auto submitters and naturally – hacking of exposed servers, falls into the category.

Beginning my Black Hat Tools journey

I have previously bought links. A practice I recognize as gray. I have never hacked a website, or employed automated link building tools to create serious link influxes to my websites. Yes I have actually automated social bookmarking, but not the nasty kind.

From today, that will all change. I am tired of not knowing, and will start a journey to research which of the tools out there work and which don’t. I have set a budget of $10,000 USD. My goal will be to purchase tools until that sum is spent. Here are my rules:

  • The majority of content on the website shall be auto generated
  • All back links shall be built automatically
  • I am allowed to engage with users in social media, but I am not allowed to generate the content myself
  • The domains have to be new
  • I am not allowed to break any laws

What tools shall I test?

I have a short list of approximately 10 tools including some I am going to order custom versions of. I suggest you send me an e-mail to if you want me to try out your service or if you know of a service you think I should buy and test.

Why do I want to try Black Hat tactics?

First of all I want to know if they make any sense. Can you still spam your way to the top in Google? I want to learn every detail of executing them. I need to know. Then I want to share this knowledge. What works shall be put into the toolkit. What doesn’t work shall be told. If we are to progress, we need to research, investigate and examine.

Plus. I think it will be loads of fun.

Feedback. Anyone?

About author

Jesper Åström

Jesper Åström - @jesperastrom - is a digital tactician hired by people and companies all over the world to help solve their digital challenges. He is also a liked educator and business creator and currently develops educational programs in collaboration with Hyper Island in Sweden and Singapore, whilst building businesses in Sweden and Japan. Subscribe to Jespers YouTube Channel

Related items

/ You may check this items as well

Google removed Keyword data from Analytics – 101 ways to get it anyhow!

Tweet There is this thing referred to as Black Hat...

Read more

Mobile Cloaking in the coming years

Tweet There is this thing referred to as Black Hat...

Read more

Reading level and SEO

Tweet There is this thing referred to as Black Hat...

Read more

There are 14 comments

  • N!cklas says:

    When will this start and what tools are to be used? Any chance you’ll be testing Fantomas Shadowmaker?

    Looking forward to learn about your results and compare to what I’ve learned myself. As you said:
    research, investigate and examine

    • Jesper Astrom says:

      Hey, the idea with the project is to test everything I can afford for 10 000 USD. So, I guess I’ll try it out 🙂

  • […] Läste just att Jesper Åström skiftar över till Black Hat för en tid. Han ska testa verktyg och metoder från den mörka […]

  • Jonas Lejon says:

    But isn’t like hacking illegal? I would not like to see you end up in jail Jesper 🙂

    • Jesper Astrom says:

      That is correct! Hacking is illegal, and I won’t do illegal things. However… I have hacked one of my own wordpress installations… just to feel like neo in matrix 😀

  • Seotjejen says:

    Interesting! I am not a huge supporter of these techniques myself, but I have to admit I have never really tried most of them, so I hope you blog about this afterwards.

  • […] Black Hat SEO and how to do it- Jesper is going to test “black hat” SEO tactics and report on the progress. This will be very interesting to follow. […]

  • JeremyQ says:

    Love this! Would be interested in seeing the results… especially since the test is using your $10K and not mine. LoL.

    By the way, “I want to learn every detail of executing them”… hilarious!

  • Riba says:

    Haaah, this is one of the better ideas I have ran across lately. 🙂
    While not a supporter of BH methods I’ve occasionally toyed with them but never had time or funds (and inclination!) to seriously consider them. If this goes through, I’ll be following the results with interest.
    Keep us posted.

  • Andreas says:

    How does the test go? 🙂

  • N!cklas says:

    What happened to this project? Did it run at all…?

    • Jesper Astrom says:

      Yes 😀 It is very much active indeed. But no need for a public eye. However, do you live in Stockholm?

  • Leave a Reply

    Your email address will not be published. Required fields are marked *