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	<title>Jesper Åström - Ideas worth keeping to yourself&#187; Searchmeet</title>
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	<description>Where information is free, application &#38; tactic becomes key</description>
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		<title>Talk at the Searchmeet conference</title>
		<link>http://jesperastrom.com/economic-decisions/talk-at-the-searchmeet-conference/</link>
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		<pubDate>Fri, 18 Dec 2009 20:10:25 +0000</pubDate>
		<dc:creator>Jesper Astrom</dc:creator>
				<category><![CDATA[Economic Decisions]]></category>
		<category><![CDATA[Conversion]]></category>
		<category><![CDATA[Searchmeet]]></category>
		<category><![CDATA[Social Media Metrics]]></category>

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		<description><![CDATA[I had a talk at searchmeet about the foundation of conversion theory a couple of weeks ago. Basically I say that we need to meet the user where they enter the website, not only based on what page they enter but through what source they enter. Then we need to take into consideration in what [...]]]></description>
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