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	<title>Jesper Åström - Ideas worth keeping to yourself&#187; Win back e-mail campaigns</title>
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	<description>Where information is free, application &#38; tactic becomes key</description>
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		<title>5 Win Back eMail Campaign Examples</title>
		<link>http://jesperastrom.com/email/5-win-back-email-campaign-examples/</link>
		<comments>http://jesperastrom.com/email/5-win-back-email-campaign-examples/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 17:26:26 +0000</pubDate>
		<dc:creator>Jesper Astrom</dc:creator>
				<category><![CDATA[Email]]></category>
		<category><![CDATA[Win back e-mail campaigns]]></category>

		<guid isPermaLink="false">http://jesperastrom.com/?p=2086</guid>
		<description><![CDATA[A win back e-mail campaign is a set up that helps you recover people that have 1. either dropped out of your e-mail send list or 2. stopped using one or several of your services on your website. Win-back campaigns are almost always automated and they should be as they would otherwise take far too much of your time.

This blog post aims at giving you 5 examples of when and how you can use win back e-mail campaigns. I will try to give you some insight to how I build win back campaigns and hopefully give you one example that works for you.]]></description>
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