SEO

Content Governance

Content Governance

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One of the biggest problems facing large organizations today is that of content. It might be a bold statement to make, but after consulting, working for, and producing for a series of large corporations I have seen patterns in their challenges.

Checklist for Social Search

Checklist for Social Search

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No matter how things work in different algorithms and how pages rank in relationship to each other, it is quite evident that social aspects are becoming increasingly important for search. For many news pages, social media has become the number one referrer and we are seeing some evidence that websites in the travel vertical and other such experience/story based content websites are moving towards the same pattern.