Active Users report in Google Analytics – Definition
In Google Analytics, the term “Active users” appear in two different places and mean two different things.
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How to use Audience Behaviour in Google Analytics – Google Analytics for Beginners
Tweet Just as with many other terms, the term “Behavior” is used with different meaning in different places in Google Analytics. The version I am explaining in this article is the option you can click under the main category Audience in the left hand navigation. Under this sub-menu you can find three different reports that … Read more
Bounce Rate in Google Analytics – Definition
A user can spend an hour on a page and read all of it, and then leave it, and count as a bounce. Learn why in this article about bounce rate in Google Analytics.
How to use Segments – Google Analytics for Beginners
Segments in Google Analytics allow you to break down almost any view into a segment that you want to analyze specifically.
How do I add a user in Google Analytics?
Tweet One of the more common questions you need to answer when you’re in contact with a client who wants you to have a look at their Google Analytics is the question of: “So how do I add you to our Google Analytics?” Explaining this over the phone or via email can sometimes take humorous … Read more
3 Simple Steps to Track Share Buttons in Google Analytics
Event Tracking is one of the most powerful tracking possibilities in Google Analytics to track the virality of what you produce on your website, blog or web project. With even tracking you can simulate page views in flash files so that you can see the interactivity between your user and your flash file. With Event Tracking you can track clicks on buttons, how long it takes to load a certain element, or as in this example how many people shares your material on social platforms/subscribe to your RSS.
The implementation requires that you have an account on Google Analytics and that you have implemented the ga.js script instead of the legacy urchin.js script in the bottom of your pages.
Google Analytics Annotations
Here is an extremely helpful tool I have completely missed out on so far in Google Analytics. Annotations is one of those things that makes your stats understandable and shareable within your organization. We cannot see similar functionality in other tools out there and Google are currently really pushing to become the number one in Analytics online.